Average OTA Commissions and Hotel Taxes Worldwide
Navigating OTA payouts in 2026 requires more than just knowing your commission percentage. Between India's strict TDS/TCS laws and the varying service taxes in Malaysia or Norway, your "Net Payout" can vary by as much as 12% across borders.
| Country | Avg. Commission | Mandatory Taxes and Levies (2026) |
|---|---|---|
| India 🇮🇳 | 15% - 22% | 18% GST on Commission + 1% TCS + 0.1% TDS (194O) |
| Malaysia 🇲🇾 | 15% - 18% | 8% SST + RM10/night Tourism Tax (Foreigners) |
| Kenya 🇰🇪 | 15% - 20% | 2% Tourism Fund Levy + 16% VAT |
| Norway 🇳🇴 | 15% - 25% | 12% VAT on Accommodation (Reduced Rate) |
| USA / Canada 🇺🇸🇨🇦 | 15% - 30% | Occupancy Taxes (State-level) + Merchant Fees |
| Colombia / Brazil 🇨🇴🇧🇷 | 10% - 15% | VAT Exemptions for certain Tourism zones |
Regional OTA-Hotel Insights for 2026
🇮🇳 India: The Reconciliation Challenge
In India, you don't just pay commission; you deal with TDS (Tax Deducted at Source) and TCS (Tax Collected at Source). Even if your commission is 15%, the OTA collects 0.5% GST-TCS on your behalf, which you must claim back in your monthly GSTR-8 filings.
🇲🇾 Malaysia: The New SST Standards
As of 2026, Malaysia's Service Tax (SST) remains a critical component. For foreign guests, the fixed RM10 Tourism Tax is often collected directly by platforms like Agoda/Booking.com, but hotels must ensure it isn't "double-counted" in their internal audits.
🇰🇪 Kenya: Expanding the Levy Net
The 2% Tourism Fund Levy has recently expanded to cover short-term rentals and boutique stays more aggressively. Kenyan hoteliers should reconcile this against their gross revenue before calculating the net payout to avoid overpaying the fund.
Pro-Tip for Search Console Traffic
If you are seeing impressions from these countries but no keywords, it means Google is waiting to see if users "engage" with your content. By listing these specific taxes (like SST or 194O), you are providing the exact "Answers" those users are searching for.
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